• Senior PPC Specialist

Industry IT/ Computers - Software
Location Coimbatore
Experience Range 4 - 8 Years
Qualification Any Graduate
Expired

Functional Marketing / Advertising / MR / PR
Job Description
About Us
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About Company
They are a premier enterprise software company offering multiple products at scale both in the Enterprise arena and in the B2B SaaS space. The organization offers a wide range of business software products. From robust enterprise software for Microsoft BizTalk and Azure Serverless platforms to Knowledge Management SaaS, we have covered it all.
Roles and Responsibility
  • Create paid ad campaigns on Search Engine Marketing channels such as Google Ad words Search, Display, Remarketing etc., Programmatic Ads, Yahoo Ads
  • Create paid Social Media Ad Campaigns on Facebook, Instagram, LinkedIn, Twitter, and Mobile Network Ads
  • Create effective Ad Copy for all SEM and social channels
  • Effectively use Google Analytics and Google Console and optimize the campaigns and improve the PPC / CPA
  • Create performance reports of each ad campaign created on different channels and then optimize the spending and performance
  • Plan and execute various digital campaigns to maximize reach and recall
  • Email Marketing executive is responsible for planning, developing, implementing, and maintaining the overall company’s email marketing strategy
  • Hands on experience handling display campaigns and native ads campaigns
  • Agency experience and candidate who has handled large amount campaigns preferred

 

You'll meet our requirements:

  • Develop and manage digital marketing campaigns
  • In-depth experience with Google, Facebook, LinkedIn, Instagram, and Twitter advertising products
  • A strong track record in measured consumer campaigns
  • Familiarity with planning, implementing, and analyzing online marketing campaigns across various digital marketing channels
  • Create and execute email-based marketing campaigns
  • Proven track record of delivering tangible results within their respective functions
  • Knowledge of online marketing and good understanding of major marketing channels
  • Proficiency with AdWords Editor, Google Analytics and Adobe Omniture
  • Design and implement direct email marketing campaign
  • Analyze email campaign and suggest improvements

 

Perks:

  • Collaborative and fun team.
  • Flat organizational structure.
  • Rewards and recognition.
  • Health care benefits.
  • Upskill allowance.
  • Located at the heart of the city with world class infrastructure.
  • Permanent WFH


Recruiter Name Leena
Recruiter Email Id leena@multirecruit.com
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