• Marketo - Marketing Automation Consultant

Industry Advertising / PR / MR / Events
Location Bengaluru
Experience Range 3 - 5 Years
Qualification B.Tech/B.E. (Computers)
Expired

Functional IT Software - Application Programming / Maintenance
Job Description
About Us
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Roles and Responsibility
  • Meet with clients to define and articulate business requirements and architect complex solutions leveraging single/multiple on-demand and hosted Marketing Automation/CRM platforms.
  • Act as Account Manager for new and existing clients. Assess needs, align stakeholders, and develop measurable systems resource and process change.
  • Manage internal and external resources to ensure fixed and variable scope deliverables are delivered on time, on budget, and as specified. In some cases, act as Project Manager.
  • Act as a source of “best practice” in Marketing Automation, Digital Marketing, and Sales Enablement for internal team.
  • Align with Marketing and Sales groups to productize and standardize solutions and messaging.
  • Support Sales with prospect engagement and solutions engineering/solution design as needed.
  • Produce high-quality proposals, reports, account reviews, and process documents.
  • Conduct needs analysis through technology audit, content audit, process audits, interviewing.
  • Ability to identify new projects within existing accounts and work with business development and /or delivery program managers/ architects to scope and close business.
  • Ability to travel domestic and international – estimated 20%.

FUNCTIONAL REQUIREMENTS

  • 5+ years of technical/strategic use of Marketo’s marketing automation platform (Power User/Admin) within a B2B corporate engagement or as an external consultant working with large B2B clients.
  • Ability to advise on both the technical and business impacts related to the use of marketing automation, CRM, and reporting platforms.
  • Exceptional traditional and online communication skills. Emotional intelligence.
  • Ability to prioritize and manage multiple needs, projects, resources.
  • Ability to delegate executional work to our delivery teams and stay focused on strategic needs of our clients.
  • Manage executive expectations, lead strategic direction and grow company’s services footprint within your assign accounts.
  • Experience delivering rapidly designed and developed projects using best practices in Program Management – timelines, client expectations, budget/profitability, protect scope, etc.



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